The Internet has spawned new retail formats, and consumer experience has become the main battlefield

 After nearly a decade of Internet economic development, China’s new retail consumer market has created fragmented consumption scenarios, especially the timeliness of e-commerce has brought more frequent orders and more changes.

Small-scale orders have forced the traditional distribution model to continuously change and upgrade. How to approach end customers, reduce distribution costs, and shorten delivery time has become the core issue. "People, goods,

The business logic between “fields” has been reinterpreted.

Relying on the vigorous development of technologies such as the Internet and big data, new retail formats have been exhausted, and they have actively returned to the essence of retail: creating the ultimate consumer experience. To meet this requirement, only

Only by breaking through the limitations of time and space, creating scenes online (virtual), and providing ultimate services offline (physical), can the goal be achieved. The core of the offline experience is the delivery of items

Timeliness and quality, therefore, logistics services have become an important means for businesses to attract traffic and maintain customers in the new retail format. It can be said that without new logistics, there will be no new retail.

Brand enterprises strive to reshape the supply chain to meet the new demands of new retail

The changes in business flows in the consumer market are forcing brand companies to reshape their supply chains and continuously improve their quality, efficiency and network capabilities to respond to the new demands of the industry. The changes in the distribution model brought about by the consumer will be transmitted layer by layer to the entire supply chain, and various new changes will be derived from the role, network, and collaboration model of logistics.

55% of customer needs who expect faster response time

53% of customers expecting lower delivery costs

Enterprises' logistics and supply chain operations need to be more flexible and efficient in order to support the on-demand delivery model in the new market environment, and achieve continuous cost optimization and provide more value-added services